The Ultimate Poster Art For Every Person Who Binge-Watched 'Stranger Things'

Meet Kyle Lambert, the artist who created the show's official Netflix poster.
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Kyle Lambert/Netflix

If you spent an entire weekend in this hot, sweltering month of July holed up in your apartment with a laptop and the chill-inducing horror of Netflix’s “Stranger Things,” this poster art is for you:

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Kyle Lambert/Netflix

Netflix commissioned the sci-fi friendly creations, reminiscent of your favorite bygone poster art. The streaming service specifically asked artist Kyle Lambert to translate the story of a Demogorgon-haunted small town into work that celebrates the 1980s era of hand-painted movie posters.

And, boy, did he pull it off.

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Kyle Lambert/Netflix

Lambert began the project by studying the classic poster art of legends like Drew Struzan (who drew iconic images of Indiana Jones and Han Solo) and experimenting with different ways to recreate the beauty of paint with digital tools.

“I was given a loose composition by the studio and was asked to explore ideas for how best to communicate the story in a single image,” Lambert writes on his Behance page. “Netflix gave me rough cuts of the first few episodes and a library of still photography to work from.”

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The hand-drawn sketch before color was added.
Kyle Lambert/Netflix

Lambert used the Procreate app on his iPad Pro to do the preliminary sketches and block the basic colors of the poster. He then exported these layers into Adobe Photoshop and began detailing the artwork at a much higher resolution for the final product. His resulting poster is featured across all of Netflix’s streaming platforms as the primary art for “Stranger Things.”

“While working on this project, the Duffer brothers, who directed the series, also commissioned me to produce paintings of the main characters in the same style,” Lambert added. “These paintings were printed onto canvas and given as wrap gifts to the actors, including Winona Ryder.”

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A close-up of the poster in progress on Kyle's iPad.
Kyle Lambert

If you haven’t dedicated nearly 400 minutes of your life to “Stranger Things,” a TV homage to all things spooky, nostalgic and supernatural, let this image of Chief Jim Hopper be the last thing you see before you embark on a Winona Ryder-fueled Netflix night.

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Kyle Lambert/Netflix

Seriously, watch it. And you can see more of Lambert’s art here.

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Kyle Lambert/Netflix

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