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Ivy League Style: 'Take Ivy' Japanese Love Affair With 1960s Preppy Ivy League Style (PHOTOS)

Can You Believe These Pictures Are More Than 40 Years Old?
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Described by The New York Times as, "a treasure of fashion insiders," "Take Ivy" was originally published in Japan in 1965, setting off an explosion of American-influenced "Ivy Style" fashion among students in the trendy Ginza shopping district of Tokyo. The product of four collegiate style enthusiasts, "Take Ivy" is a collection of candid photographs shot in the early 1960s on the campuses of America's elite, Ivy League universities. The series focuses on men and their clothes, perfectly encapsulating the unique student fashion of the era. Whether lounging on the quad, studying in the library, riding bikes, in class, or at the boathouse, the subjects of "Take Ivy" are impeccably and distinctively dressed in the finest American-made garments of the time.

"Take Ivy" is now considered a definitive document of this particular style, and rare original copies are highly sought after by "trad" devotees worldwide. A small reprint appeared in Japan in 2006 and sold out almost immediately. Now, for the first time ever, powerHouse is reviving this classic tome with an all-new English translation. Prep style has never been more popular, in Japan or stateside, proving its timeless and transcendent appeal. "Take Ivy" has survived the decades and is an essential object for anyone interested in the history or future of fashion.

Hard to believe these pictures are from the original book--they seem so of the moment. Know anybody dressing like this now?

Take Ivy
“Automobiles Strictly Prohibited”(01 of11)
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"Many Ivy League universities prohibit students from owning cars. Do they go on a date on a bicycle, I wonder? In any case, cyclists are a ubiquitous sight on campuses and there is plenty of space to park bicycles." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Shopping”(02 of11)
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"Shopping in town means paying extra for commodities compared to shopping at the co-op on campus. You have to admit, however, shopping in town sure can be more fun." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Modified T-shirts”(03 of11)
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"A Princeton student wears a T-shirt: the sleeves have a school color and his expected graduation year is printed on the front." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“A Yacht Parka”(04 of11)
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"A rubberized sailing parka is the ultimate in rugged outerwear that can be worn not only on a stormy sea, but also on a rainy day or for playing sports." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Bermuda Shorts -- Two Variations”(05 of11)
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"What can a man wear that is superior to the combination of an Oxford button-down shirt and a pair of check, Indian Madras Bermuda shorts? Wearing shoes without socks and untucking your shirt can be overlooked only because the students are on campus." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Strutting In Style”(06 of11)
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"Strutting in style Simply slipping into a pair of Bermuda shorts is no guarantee that you will look stylish. Strut in a brisk and confident way to complete your style." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Elbow Patches”(07 of11)
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"A student is wearing a cotton twill jacket with a rubber trim collar, rubber cuffs as well as leather elbow patches. Quite the stylish dresser." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“An Uncouth Dresser”(08 of11)
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"A student wearing a football jersey top, a pair of cutoff shorts, and leather sandals. A typical example of uncouth style." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Varsity Jacket”(09 of11)
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"This jacket, in his school color, is made of felt material with leather sleeves. It is a must-have for every Ivy Leaguer." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Short-sleeved Sweatshirt”(10 of11)
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"This student wears a short-sleeved sweatshirt with 'Dartmouth' printed on the front. Again, an Ivy Leaguer demonstrates his devotion to his alma mater." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))
“Ivy League Alumni”(11 of11)
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"New York City, a whole new world, awaits the successful graduates of Ivy League universities." (credit:"Take Ivy," Teruyoshi Hayashida (powerHouse Books))

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