Unfavorable Opinion Of Sarah Palin In Poll, But Fox Viewers Happy With Her Return

Poll Shows What Americans, Fox Viewers Think Of Palin
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Sarah Palin continues to have a negative image nationally, according to a new HuffPost/YouGov poll. But frequent viewers of Fox News have a more positive image of her, and most are pleased with Palin's return as a contributor to the network.

According to the new survey, 52 percent of Americans now have an unfavorable view of the former vice presidential nominee, while 37 percent have a favorable opinion. Seventy-three percent of Republicans in the poll had a favorable opinion of Palin, but 73 percent of Democrats and 51 percent of independents had an unfavorable opinion.

Overall, respondents to the poll were split over Palin's return to Fox News, with 34 percent saying they thought it was a good thing and 34 percent saying it was a bad thing. Another 32 percent said they weren't sure.

But among those who said that they often watch Fox News, 70 percent said that it was a good thing that Fox rehired Palin as a contributor and only 12 percent said it was a bad thing. Among those who said they sometimes watch the network, 41 percent said Palin's return was a good thing and 24 percent said it was a bad thing.

The most frequent viewers of Fox News were also more likely than others to say that they had a favorable opinion of Palin, by a 73 percent to 24 percent margin, while those who said they only watch sometimes were split 43 percent to 42 percent in their opinion of Palin. Those who said they watch Fox News rarely or never were much more likely to have a negative opinion of Palin.

The HuffPost/YouGov poll was conducted June 13-14 among 1,000 adults using a sample selected from YouGov's opt-in online panel to match the demographics and other characteristics of the adult U.S. population. Factors considered include age, race, gender, education, employment, income, marital status, number of children, voter registration, time and location of Internet access, interest in politics, religion and church attendance.

The Huffington Post has teamed up with YouGov to conduct daily opinion polls. You can learn more about this project and take part in YouGov's nationally representative opinion polling.

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Before You Go

Top Palinisms
Final Words(01 of15)
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“Nuclear weaponry, of course, would be the be-all, end-all of just too many people in too many parts of our planet.” -- CBS interview with Katie Couric, September 25, 2008 (credit:AP)
Putin(02 of15)
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"As Putin rears his head and comes into the air space of the United States of America, where – where do they go? It's Alaska. It's just right over the border."-- CBS interview with Katie Couric, September 25, 2008
Continent(03 of15)
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"So we discussed what was going on in Africa. And never, ever did I talk about, Well, gee, is it a country or is it a continent, I just don't know about this issue."-- Fox interview with Greta Van Susteren, November 11, 2008 (credit:Getty Images)
The Tonys(04 of15)
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“I don’t know if I should Buenos Aires or Bonjour, or… this is such a melting pot. This is beautiful. I love the diversity. Yeah. There were a whole bunch of guys named Tony in the photo line, I know that.”-- Addressing a Charity of Hope gathering, Hamilton, Ontario, April 15, 2010 (credit:Getty Images)
Track(05 of15)
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“Obviously we loved sports, and the baby was born during the spring track season.”--Going Rogue (credit:Thinkstock)
Irony(06 of15)
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“Believe it or not – this was in the 60s – we used to hustle on over the border for health care that we would receive in Whitehorse…. Isn’t that kind of ironic now. Zooming over the border, getting health care from Canada.”-- Speech in Calgary, Alberta, March 6, 2010 (credit:Getty Images)
Death Panels(07 of15)
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"The America I know and love is not one in which my parents or my baby with Down Syndrome will have to stand in front of Obama's 'death panel' so his bureaucrats can decide, based on a subjective judgment of their 'level of productivity in society,' whether they are worthy of health care. Such a system is downright evil."-- Facebook, Aug. 7, 2009 (credit:Getty Images)
Messiah(08 of15)
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"When the American people elected President Obama they gave him responsibility to handle this disaster. He promised to “heal the earth, and watch the waters recede...” or something far-fetched like that."-- On the oil spill, May 27, 2010
Evolution(09 of15)
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“I didn’t believe the theory that human beings – thinking, loving beings – originated from fish that sprouted legs and crawled out of the sea. Or that human beings began as single-celled organisms that developed into monkeys who eventually swung down from the trees.”--Going Rogue (credit:Getty Images)
Cologne(10 of15)
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“With the gray Talkeetna Mountains in the distance and the first light covering of snow about to descend on Pioneer Peak, I breathed in an autumn bouquet that combined everything small-town America with rugged splashes of the Last Frontier.”--Going Rogue
First Amendment(11 of15)
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"I think it's appalling and a violation of our freedom of the press." —On negative media coverage of Republican congressional candidate Vaughn Ward, Boise, Idaho, May 21, 2010
Refudiate(12 of15)
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"Ground Zero Mosque supporters: doesn't it stab you in the heart, as it does ours throughout the heartland? Peaceful Muslims, pls refudiate."—On plans to build an Islamic community center near Ground Zero, via Twitter, July 18, 2010 (credit:Getty Images)
Shakespeare(13 of15)
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"'Refudiate,' 'misunderestimate,' 'wee-wee'd up.' English is a living language. Shakespeare liked to coin new words too. Got to celebrate it!"—Tweet, July 18, 2010 (credit:Getty Images)
Cop(14 of15)
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"I'm not politically correct. I am not one to be a word police."-- Fox interview with Chris Wallace Feb. 7 , 2010 (credit:Getty Images)
Post Script(15 of15)
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"I didn't really had a good answer, as so often -- is me."--On writing notes on her hand for the Tea Party convention address, March 5, 2010 (credit:Getty Images)